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my story, &
how I BECAME A
CASH COW 
ARTIST 
my story, &
how I BECAME A
CASH COW 
ARTIST 

WHO IS

JONATHAN PIERCE

My own journey began when I asked myself the following question after graduating high school, "How can I make a similar hourly rate as a family doctor, and yet still have a bunch of free time to do the creative stuff I want to do?"

Today, my Youtube Channel & Courses reveal the money making opportunities that are available to everyone in even the smallest towns & communities. 

Cash Cow Artist has become a platform that's not only allowed me to pursue my interests and hobbies, but leave a bread crumb trail for anyone who wants to do the same - which I would also describe as "being able to have a life." LOL. 

Are you looking for the same thing? Learn how you can do it too.

WHO IS

JONATHAN PIERCE

My own journey began when I asked myself the following question after graduating high school, "How can I make a similar hourly rate as a family doctor, and yet still have a bunch of free time to do the creative stuff I want to do?"

Today, my Youtube Channel & Courses reveal the money making opportunities that are available to everyone in even the smallest towns & communities. 

Cash Cow Artist has become a platform that's not only allowed me to pursue my interests and hobbies, but leave a bread crumb trail for anyone who wants to do the same - which I would also describe as "being able to have a life." LOL. 

Are you looking for the same thing? Learn how you can do it too.

I Learned How to Become
My Own Funding Source
SO I COuld MAKE MY
OWN COMIC BOOK
I Learned How to Become
My Own Funding Source
SO I COuld MAKE MY
OWN COMIC BOOK

EARLY LIFE

I grew up in Tulsa, Oklahoma and am the youngest of 3 children. My teen years were spent on stage, which included comedic performances at high school pep assemblies, playing music at parties, and writing, directing and performing an original play.

It was only after graduating high school that I was able to look back and recognize it for the incredible creative resource it had been: a completely free ecosystem that not only provided built-in access to fellow performers, but the venue and audience as well.

Leaving high school meant entering a new ecosystem...The Real World. It was a wake up call for sure and I was about to find out what it was going to take if I wanted to be able to continue pursuing my hobbies in this next chapter...

EARLY LIFE

I grew up in Tulsa, Oklahoma and am the youngest of 3 children. My teen years were spent on stage, which included comedic performances at high school pep assemblies, playing music at parties, and writing, directing and performing an original play.

It was only after graduating high school that I was able to look back and recognize it for the incredible creative resource it had been: a completely free ecosystem that not only provided built-in access to fellow performers, but the venue and audience as well.

Leaving high school meant entering a new ecosystem...The Real World. It was a wake up call for sure and I was about to find out what it was going to take if I wanted to be able to continue pursuing my hobbies in this next chapter...

I Learned How to Become
My Own Funding Source
SO I COuld MAKE MY
OWN INDIE FILMS
I Learned How to Become
My Own Funding Source
SO I COuld MAKE MY
OWN INDIE FILMS

CAREER

Starting out working minimum wage jobs, and pulling from my experiences in high school, my first endeavor was starting a creative entertainment company. The gigs that followed ranged from public speaking, emceeing, and creating and performing original sketch comedy for parties and events. Roughly a couple years in, I was starting to get an understanding of just how tough it was to make a living as an artist. I wanted to continue to follow my passion, but didn't know how to make it work financially. One day an informercial came on TV depicting a life of financial freedom by becoming a real estate investor. Not knowing what else to do, I gave it a shot.

With the help of the infomercial course, I successfully purchase a house. But the truth was, I had gotten waaaaaaayy over my head on a home remodel that had essentially taken over my entire life. Just to be clear, at this point I knew NOTHING about remodeling a house - and all my time was now being spent learning how. I even became a realtor and sold the house myself. It had been a tremendous undertaking and after finally getting through it, I was desperate to start having free time again so I could get back to pursuing my hobbies and interests.

Over the next few years, paying all the costs myself working two jobs, I went on to write, direct, act in, and edit 4 indie films. Perhaps not surprising, this turned out to be no walk in the park either. By the time I had finished my 4th film, a comedy called The Turtleneck Club, I felt I had honed my craft enough for it to have some real potential and was hoping it could be "the one." I truly expected it would take off and my life as a full time artist would begin. Turns out, when it comes to indie films, in addition to writing, directing, acting in, and editing it, you also need to know how to market it and sell it as well. ;) Something I hadn't considered... doh!! It was the all too common dilemma of the stereotypical creative who saw themselves as the artist - and not a business person. I didn't know it yet, but if my artistic efforts were ever going to make sense financially, I was going to need some experience as a business owner... (Spoiler Alert: This is true for everyone.)

To say I felt defeated at that point would be an understatement. I had been burning the candle at both ends for years now, and no matter how many hats I wore, I continued to struggle financially. (Sound familiar?) I decided if I was going to put in that kind of effort into something I might as well get paid for it. So pulling from what little experience I had remodeling that first home, I started a remodeling service. It ended up being the first experience I had applying my creativity to something that actually brought in good money. It was also a chance to distance myself from the deep disappointment I felt about the fact that my film hadn't taken off the way I thought it would. As my remodeling service grew, I went on to make some of the best money of my life, but something was still missing...  [continued below]

CAREER

Starting out working minimum wage jobs, and pulling from my experiences in high school, my first endeavor was starting a creative entertainment company. The gigs that followed ranged from public speaking, emceeing, and creating and performing original sketch comedy for parties and events. Roughly a couple years in, I was starting to get an understanding of just how tough it was to make a living as an artist. I wanted to continue to follow my passion, but didn't know how to make it work financially. One day an informercial came on TV depicting a life of financial freedom by becoming a real estate investor. Not knowing what else to do, I gave it a shot. 

With the help of the infomercial course, I successfully purchase a house. But the truth was, I had gotten waaaaaaayy over my head on a home remodel that had essentially taken over my entire life. Just to be clear, at this point I knew NOTHING about remodeling a house - and all my time was now being spent learning how. I even became a realtor and sold the house myself. It had been a tremendous undertaking and after finally getting through it, I was desperate to start having free time again so I could get back to pursuing my hobbies and interests.

Over the next few years, paying all the costs myself working two jobs, I went on to write, direct, act in, and edit 4 indie films. Perhaps not surprising, this turned out to be no walk in the park either. By the time I had finished my 4th film, a comedy called The Turtleneck Club, I felt I had honed my craft enough for it to have some real potential and was hoping it could be "the one."

I truly expected it would take off and my life as a full time artist would begin. Turns out, when it comes to indie films, in addition to writing, directing, acting in, and editing it, you also need to know how to market it and sell it as well. ;) Something I hadn't considered... doh!! It was the all too common dilemma of the stereotypical creative who saw themselves as the artist - and not a business person. I didn't know it yet, but if my artistic efforts were ever going to make sense financially, I was going to need some experience as a business owner... (Spoiler Alert: This is true for everyone.)

To say I felt defeated at that point would be an understatement. I had been burning the candle at both ends for years now, and no matter how many hats I wore, I continued to struggle financially. (Sound familiar?) I decided if I was going to put in that kind of effort into something I might as well get paid for it. So pulling from what little experience I had remodeling that first home, I started a remodeling service.

 It ended up being the first experience I had applying my creativity to something that actually brought in good money. It was also a chance to distance myself from the deep disappointment I felt about the fact that my film hadn't taken off the way I thought it would. As my remodeling service grew, I went on to make some of the best money of my life, but something was still missing...  [continued below]

I Learned How To Become
My Own Funding Source
SO I COuld MAKE MY
OWN CLOTHING BRAND
I Learned How To Become
My Own Funding Source
SO I COuld MAKE MY
OWN CLOTHING BRAND

THE REALIZATION

Eventually I came to a realization that I had had the unique experience of living two completely different realities. I knew what it was like to experience the excitement of pursuing my hobbies & interests, but struggle financially. I also knew what it was like to experience financial success as a service business owner but not have the free time I wanted to pursue my hobbies. It made me wonder if there was a way to have the best of both worlds. If I could go back to that first day after high school, how would I do things differently knowing what I knew now? Here's what I concluded...

1. I would need a way to make great money that also still allowed me to have lots of free time to pursue my hobbies & interests. (I would also describe this as being able to have a life. LOL)

2. It was also important that what I was doing was something that felt like the right fit for my personality & skills - otherwise I knew I'd hate the journey. 

Even though I knew I couldn't go back in time, nothing was stopping me from making those adjustments in my life now. So I did. Turned out, it was as simple as changing my remodeling business to a handy person business. This allowed me to have a European work life while still earning an American salary. The handy person business was much less demanding. The jobs were much smaller and the pay was still just as good, if not better. Now, I not only had the free time I wanted to work on my hobbies & interests, but the extra money it took to fund them as well.

There are, of course, more details to what made it all work, but long story short, for me this became the "Cash Cow Artist" approach to offering a service business - and I realized there were TONS of niches and genres it could be applied to. Why couldn't I have known about this from the very beginning?! It literally provided a way to not only make a great living in a relaxed and enjoyable way, but also provide funding for my hobbies and interests - all while ALSO providing the free time needed to pursue them. It seemed too good to be true, but I was LIVING IT first hand. It was an eye opening experience that only made me want to uncover even more answers.

Today, I show people how do this in their own lives in all kinds of niches and genres. I now split my time between pursuing my hobbies and interests, offering my service business and sharing the life hacks I'm learning along the way on my Youtube Channel and The Cash Cow Business Bootcamp.

Even as I was writing this, a phone call came in with a request to drive to a nearby town and swap out a recliner from the house to the garage. I quoted $250 and they didn't even flinch. The job itself, will only take about 30 minutes of my time, then I'll have the rest of the day off! Woo Hoo! Ultimately, I've managed to create a well paid, relaxing service business that has an unending need. The reality is, ANY type of service business can be made to operate in the same way - and there's no reason you can't have a service business that will be the right match for you too. That's why I made a two part series that goes into more detail about what I've shared here and allows you to see if a Cash Cow Artist Service business is the missing piece you've been waiting to discover as well.

THE REALIZATION

Eventually I came to a realization that I had had the unique experience of living two completely different realities. I knew what it was like to experience the excitement of pursuing my hobbies & interests, but struggle financially. I also knew what it was like to experience financial success as a service business owner but not have the free time I wanted to pursue my hobbies.

It made me wonder if there was a way to have the best of both worlds. If I could go back to that first day after high school, how would I do things differently knowing what I knew now? Here's what I concluded...

1. I would need a way to make great money that also still allowed me to have lots of free time to pursue my hobbies & interests. (I would also describe this as being able to have a life. LOL)

2. It was also important that what I was doing was something that felt like the right fit for my personality & skills - otherwise I knew I'd hate the journey. 

Even though I knew I couldn't go back in time, nothing was stopping me from making those adjustments in my life now. So I did. Turned out, it was as simple as changing my remodeling business to a handy person business. This allowed me to have a European work life while still earning an American salary. The handy person business was much less demanding. The jobs were much smaller and the pay was still just as good, if not better. Now, I not only had the free time I wanted to work on my hobbies & interests, but the extra money it took to fund them as well.

There are, of course, more details to what made it all work, but long story short, for me this became the "Cash Cow Artist" approach to offering a service business - and I realized there were TONS of niches and genres it could be applied to. Why couldn't I have known about this from the very beginning?! It literally provided a way to not only make a great living in a relaxed and enjoyable way, but also provide funding for my hobbies and interests - all while ALSO providing the free time needed to pursue them. It seemed too good to be true, but I was LIVING IT first hand. It was an eye opening experience that only made me want to uncover even more answers.

Today, I show people how do this in their own lives in all kinds of niches and genres. I now split my time between pursuing my hobbies and interests, offering my service business and sharing the life hacks I'm learning along the way on my Youtube Channel and The Cash Cow Business Bootcamp.

Even as I was writing this, a phone call came in with a request to drive to a nearby town and swap out a recliner from the house to the garage. I quoted $250 and they didn't even flinch. The job itself, will only take about 30 minutes of my time, then I'll have the rest of the day off! Woo Hoo! Ultimately, I've managed to create a well paid, relaxing service business that has an unending need. The reality is, ANY type of service business can be made to operate in the same way - and there's no reason you can't have a service business that will be the right match for you too. That's why I made a two part series that goes into more detail about what I've shared here and allows you to see if a Cash Cow Artist Service business is the missing piece you've been waiting to discover as well.

Copyright 2025 Cash Cow Artist. All rights reserved.
Copyright 2025 Cash Cow Artist. 
All rights reserved.